Hello! I'm Bethany Sheils, the proud founder and manager of BAD Designs.Co, a brand driven by creativity and innovation.

Growing up in a small town with big dreams, I've always aimed to inspire women to feel strong, empowered, and confident. It’s been my passion to curate the perfect materials and achieve an exceptional fit for every individual. My goal is to ensure that our pieces not only look stunning but also make you feel incredible from the inside out—not just on the surface! I’m thrilled to welcome you as an essential part of the wonderful BAD family. I truly hope you love wearing and showcasing our fabulous designs!

With all my love and warmest wishes,

Beth xXx

BAD Designs.Co